New York Times deprives itself from thousands of RSS subscribers in one strike

The New York Times got Apple to shut down the Pulse iPad app (35k+ downloads) from the App Store just hours after Steve Jobs has demonstrated the app during his keynote. The reason? Pulse is a paid app, and the NYT’s RSS feed is off-limits to commercial use. It’s fair game, I don’t think that the NYT was going after paid RSS readers – until now. Some of those 35,000+ readers might go to NYT anyway, but chances are that thousands (most?) were new or casual readers

who won’t bother. Therefore, I suspect that that action will outcome in a net loss to NYT. Pulse can probably work around that by asking the user to enter the RSS feed address instead of pre-loading it… cumbersome, but possible.

Permalink: New York Times deprives itself from thousands of RSS subscribers in one strike from Ubergizmo | Hot: Macbook Pro Review, iPad Review

Original post by Allanda

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